Hello again everyone, it’s me, Effy! I hope everyone had an amazing time at Hyperlink (It would have been hard not to haha). If this is the first time you’ve ever heard of me; firstly welcome to the Tate Collective blog series and secondly please read the rest of our blog posts to catch up on what’s been happening so far.

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  • Photographed by Harriet H. Edited and Styled by Edith B.
    Tate Collective in Shoreditch, London
  • Jonothan by himself looking up: our hero
    Jonothan by himself looking up: Our hero
  • Clara solo by fence – Natures child
    Clara solo by fence: Nature's child
  • Blue bag - This is a ‘RoTATE’ bag
    This is the ‘RoTATE’ tote bag
  • Yasmin solo – Now everybody vogue
    Yasmin solo: Now everybody vogue
  • Behind the scenes at our Tate Collective T-shirt shoot
    Behind the scenes at our Tate Collective T-shirt shoot
  • Group on railing – How to get a shot like this? Do it first thing in the morning
    Group on railing: How to get a shot like this? Do it first thing in the morning
  • Behind the scenes at our Tate Collective T-shirt shoot
    Behind the scenes at our Tate Collective T-shirt shoot

In this blog I get to introduce something quite special and amazing. As you’ve probably guessed by reading the title, Tate Collective has released its first fashion collection. So a special thanks to Tate Collective’s very own fashionista’s Edith.B and Iman for their designs, titled ‘The Artist Within’ and ‘RoTATE’ respectively.

Pair of white bags – And these are ‘The Artist Within’ bags
Here's a pair of the ‘The Artist Within’ tote bags

All I can really say is that it was a fun day where we got to spend hang out in the sun, whilst showing off just some of the talents hidden amongst Tate Collective. As a bonus to you, our lovely reader, we thought what would be better than to see some really awesome behind the scenes shots of our photo-shoot. 

Here’s Tate Collective making roundabouts cool again, because you’re never too old for a good spin!

Tate Collective Fashion Shoot Photography by Harriet Hundertmark

Once again a special thanks to Edith who pretty much organised the whole thing and Harriet who took all the photos for the shoot.

Behind the scenes at our Tate Collective T-shirt shoot
Behind the scenes at our Tate Collective T-shirt shoot

So if you want to look awesome this summer, why not go to the Tate Online Shop and grab a tee whilst you can. They’re also available at both Tate Modern and Tate Britain shops.

Behind the scenes at our Tate Collective T-shirt shoot
Behind the scenes at our Tate Collective T-shirt shoot

Effy ,Tate Collective