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Sherman in her studio
© Cindy Sherman
Exclusively for TATE, artist Cindy Sherman has photographed her own studio.
Betsy Berne - painter, novelist and fellow pugilist - goes 15 rounds with her
Cindy Sherman, my sparring partner, is perhaps one of the great practical jokes played on the art world, a
world well known for its jokers.
She is an eccentric artist in the guise of an ordinary person, who happens to be one of the most successful and influential
artists of our time.
Sherman came of age with the Big Bad Boy artists of the 1980s, and, unlike some of her blustery comrades, she is still big and
bad - in fact, the biggest and baddest of them all.
And she's a girl! And a photographer: perhaps even the photographer responsible for photography's rise as an art form in the
last two decades.
Cindy and I first met years ago at
a boxing gym, and when I asked our
teacher, Carlos Ferrer, to describe her
boxing style, he said without hesitation:
'Fast and aggressive.' In the ring, she
reminds me of a pit bull terrier. When
it comes to her work, she's just as
tenacious and ambitious. But she's the
judge and her standards are her own,
based on a singular intuitive visual
intelligence. For all the theories about
angry feminism, or gender/identity
'issues', or female/sexual 'victimisation'
or whatever (don't quote me) about
each and every series of Sherman's
work, she's not playing that game.
(Though she did let it slip that her 1999
series of misshapen dolls in various
states of sexual depravity and distress
was partly inspired by a sleazy,
musclebound, well-connected prettyboy
assistant who couldn't deliver film
to the lab properly.)
Sherman's studio is as modest as she
is: a large room that takes up roughly
half her loft apartment in New York; a
small shooting area with backdrops and
desks strategically placed. Three months
ago, this studio was so pristine you
could lick the floor; today it's a disaster
area with clown clothing and props
everywhere. Cindy's making new work.
B: Is this is a feminist studio, then?

C: Oh yes [laughing]! See, I have breasts everywhere. I collect breasts!

B: How about the whole feminist thing?

C: [makes a face]

B: I always thought - even in my youth - that being a feminist was a given, that it was instinctive, so you didn't have to discuss it.
And if you had to discuss it, then something's fishy.
But maybe this is because we were at the tail-end of the generation that had to fight...

C: Right, you feel that guilt - that's how I feel about it too, but I don't want to have to explain myself.
The work is what it is and hopefully it's seen as feminist work, or feminist-advised work, but I'm not going to go around
espousing theoretical bullshit about feminist stuff.

B: When you were beginning, using yourself in the work, everybody made such a big feminist deal out of it.
I had a photographer friend [the late Francesca Woodman] who also used herself in her pictures and she'd say,
'I'm the one who's always available and I know what I want.' Did it begin that way for you?

C: It was exactly like that. I did try using family members or friends, and once I paid an assistant. But even when I was
paying somebody, I still wanted to rush
through and get them out of the studio.
I felt like I was imposing on them. Also,
I got the feeling that they were having
fun, to a certain extent, thinking this was
like Halloween, or playing dress-up.
The levels I try to get to are not about
the having-fun part. I also realised that
I myself don't know exactly what I want
from a picture, so it's hard to articulate
that to somebody else - anybody else.
When I'm doing it myself, I'm really just
using the mirror to summon something
I don't even know until I see it.

B: The instinctive part is the great thing
about making art. The surprises you
find are what's interesting. Do you think
you're an intuitive artist?

C: Oh, yeah, because sometimes in the
past if I knew what the picture was
going to be like I wouldn't make it. It
was almost like it was made already -
the challenge is more about trying to
make what you can't think of.

B: How does an idea evolve for you -
such as the clowns in your new work?

C: First I try to figure out the costumes,
and then probably a wig - and the
make-up for clowns.

B: When did you think, 'Oh, clowns!'?

C: Well, that [points to a pair of silk
pajamas with big fur-like buttons] is an
old thing that I got at a yard sale ten
years ago, pajamas turned into a clown
outfit; it's ugly and funky, but I liked it for
that and it just helped everything come
together. The reason I found it - you
know how obsessive I was when I was
trying to get started working - is that
I was just cleaning every drawer and
every closet in the studio trying to find
some kind of inspiration.

B: Is that what you tend to do to get started? Clean and organise?

C: Yeah. Also, Iknow that once I'm
working I don't want to be distracted by
paperwork or emails, letters. So I try to
get all those things out of the way too
and the house cleaned so I can sort of...

B: Blast off?

C: Yeah, right. So I took out the pajamas
and a couple of other eccentric things
that I'd been saving, although I didn't
have any particular thing I could apply
them to. Then, when I started looking up
clown pictures on line, I realised I could
almost use anything, any item of
clothing, T-shirts, jeans, and it could be
a clown. And I had a couple of multicoloured
wigs that I'd never used for a
picture. So many things suddenly made
sense for the clowns, for the whole idea.
I'd been going through a struggle,
particularly after 9/11; I couldn't figur e
out what I wanted to say. I still wanted
the work to be the same kind of mixture
- intense, with a nasty side or an ugly
side, but also with a real pathos about
the characters - and [clowns] have
an underlying sense of sadness while
they're trying to cheer people up.
Clowns are sad, but they're also
psychotically, hysterically happy.

B: The funniest people are always
the most miserable inside.

C: Yeah, I like that balance - that you
could be painted to look like you're
happy and still look like you're sad
underneath, or the opposite too. The
more research I did the more levels
I saw. There are a lot of creepy, sad,
different emotions that I really like.

B: Did you like clowns as a kid?

C: No, I never went to see them. I was
about 30 when I first went to the circus.

B: I never went to the circus either. My
mother said it was commercial bullshit,
so I thought that's that. Another thing -
how important is music when you work?

C: Really important. I can't work without
it. And it has to be the right kind,
because if it's not then I get into a bad
mood. I work with a remote so that I can
change CDs instantly if I need to. When
I'm working I usually buy about 30 new
CDs every couple of weeks.

B: Can shopping give you ideas?

C: [Laughs] I think it can - sometimes
what I like, fashion-wise, is so theatrical
I'll buy it even if I can't wear it. I do get
inspired by how things are made, by
fashion as art form.

B: Some designers think it's pretentious
to equate fashion with art, but at least
fashion is what it is. Appreciating it is
part of being a visual person.

C: Right, right.

B: Now that I don't paint, creating an
outfit can be my major visual highlight
for the day. Or at least that's my excuse
for buying too many clothes.

C: Except it's the same thing for me -
and I'm still doing visual work [laughs].

B: How do you deal with the long
periods when you aren't making work?

C: When I do work, I get so much done
in such a concentrated time that once
I'm through a series, I'm so drained
I don't want to get near the camera.

B: It sounds like writing. Do you think
you're telling stories without knowing it?

C: I try to get something going with the
characters so that they give more
information than what you see in terms
of wigs and clothes. I'd like people to
fantasise about this person's life or what
they're thinking or what's inside their
head, so I guess that's like telling a story.

B: Which is worse: when you're working
or when you're not working?

C: What's worse is when I'm not working
when I want to be working. The worst
part of it for me is when I go to functions
and feel like I have nothing to say
because I can't say what I'm working
on. When there's no focus with the work
I feel I can't communicate with people.
B: Work is a great excuse to be alone.
Would you say that you're a loner?

C: Oh, yeah, Paul [her boyfriend, director
Paul H-O] and I both are.

B: Do you think your work has more
humour than it gets credit for?
C: I think it's more funny than scary.

B: How do you get past all the crap
critics often write about you?

C: Sometimes I've read stuff that never
occurred to me. Elizabeth Hess once
said something about 'deconstruction'
[laughs]. It was when I used [fake] body
parts in the work instead of myself;
maybe I appear in the reflection of some
things. Hess said that 'I' was gradually
moving out of the work and so she
analysed the 'deconstruction' of it. I'd
never thought of that [laughs]! That's the
only time a light bulb went off. Because
to me I was just trying to see if I could
make pictures that I wasn't in.

B: Do you resent people reading your
personal life into your work?

C: I just think it's funny.

B: What about everybody saying you're so nice?
Is it just easier that
way?

C: [laughs] Yeah, well, some people
I really like. Then mostly with other
people I'm polite because my mother
told me to be polite, to 'be a good girl'.

B: It's simplistic, but if you're raised to
be a 'good girl', your work is the only
private place where you can do
whatever the hell you want and
rebel.

C: Right, that's true, because it's an
outlet for anger and lots of other things.

B: In one of the early articles about you,
you said, 'I'm doing one of the stupidest
things in the world and they're actually
falling for it.' Do you still feel that way?

C: Well, I was feeling guilty in the beginning; it was frustrating to be successful when a lot of my friends weren't.
Also, I was constantly being reminded of that by people in my family making jokes like, 'Oh, yes, she's still just dressing up like
she did when she was a kid,' or 'It doesn't take any brains to be doing what she's doing.'
So I guess I was thinking, maybe I am still just dressing up, because I don't theorise when I work.
I would read theoretical stuff about my work and think, 'What? Where did they get that?' The work was so intuitive for me, I didn't
know where it was coming from.
So I thought I had better not say anything or I'd blow it.

B: Do you think viewers like a challenge or prefer to be told what to
think?

C: You know what? I don't really care.
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Cindy Sherman was born in Glen Ridge, New Jersey, in 1954.
She studied painting at State University College, Buffalo, New York, where she failed her introductory course in photography.
After graduating in 1976, she produced the 69 black-and-white photographs that comprise her series Untitled Film Stills (1977-80).
The images, which resemble movie stills, all portray Sherman herself in a multitude of guises: B-movie characters, film noir
victims or European New Wave cinema stars.
Since the early 1980s, Sherman has photographed herself in a multitude of masquerades that continue to explore both cinematic
traditions - particularly horror - and conventions of representation in popular culture.
The construction of womanas- image is dominant in her photographs.
Her works in colour, such as Centerfolds (1981) and Fashion (1983-4), explore themes of voyeurism and fantasy.
In 1996, Cindy Sherman made her directorial dbut with The Office Killer, a film starring Carol Kane.
Her work has been shown internationally in more than 150 group exhibitions and 75 solo shows, most notably in 1997 when
The Complete Untitled Film Stills was exhibited at the Museum of Modern Art, New York.

Sherman in her studio
© Cindy Sherman

Sherman in her studio
© Cindy Sherman

Sherman in her studio
© Cindy Sherman

In Sherman's studio
© Cindy Sherman

Sherman in her studio
© Cindy Sherman

Sherman in her studio
© Cindy Sherman

Sherman in her studio
© Cindy Sherman

Sherman in her studio
© Cindy Sherman
'Cindy Sherman' is at the Serpentine Gallery, London, from 3 June to 25 August
View
works in Tate's Collection by Cindy Sherman
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