Lynn Hershman Leeson plays the part of Gene Ware, a character from the virtual world of Second Life, who, in conjunction with Tilda Swinton undertakes a series of interviews with leading thinkers and innovators. Subverting the distinction between real and simulated, the interviews explore interwoven themes of revolution, empowerment and technology.

Elena Poniatowska, a renowned journalist and author dedicated to the promotion of equality and human rights, discusses how the mass media in South America remained silent at the time of the student massacres in Mexico in 1968 and how, through her use of publishing and distribution mechanisms, she inadvertently shifted state and cultural consciousness with an account of those events.