Derek Boshier The Identi-Kit Man 1962

Artwork details

Artist
Derek Boshier born 1937
Title
The Identi-Kit Man
Date 1962
Medium Oil paint on canvas
Dimensions Support: 1830 x 1832 mm
Collection
Tate
Acquisition Purchased 1971
Reference
T01287
Not on display

Display caption

This is one of a series of paintings in which Boshier refers to toothpaste. He was fascinated by the culture of commodities and of the increasingly evident process of Americanization. Toothpaste, which was the very first product advertised on British TV, was seen to epitomise both. His view was influenced by journalist Vance Packard’s influential critique of American advertising practices, in his popular book The Hidden Persuaders.

May 2007

About this artwork