Andy Warhol “The Wonderful World of Fleming Joffe” 1960

Artwork details

Artist
Andy Warhol 1928–1987
Title
“The Wonderful World of Fleming Joffe”
Date 1960
Medium Ink on paper and snakeskin on ink on paper
Dimensions Image: 480 x 340 mm
Collection
Acquisition ARTIST ROOMS
Acquired jointly with the National Galleries of Scotland through The d'Offay Donation with assistance from the National Heritage Memorial Fund and the Art Fund 2008
Reference
AR00256
Not on display
ARTIST ROOMS

Online caption

Fleming-Joffe was a small leather-goods company for whom Warhol created advertisements from 1958 until 1963/4. One of the owners, Teddy Edelman, recalled: “He walked in, we loved his work, and we hired him”. Known for their intriguing use of dyed reptile skin, Warhol transformed the company’s image with captivating illustrations for each product line. He also hand-painted a canopy for one of the company’s showrooms and began a series of illustrations, based on a character called ‘Noa the Boa’, for a short film (which was unfortunately never produced) to be shown at a highly-coveted fashion-award ceremony.

About this artwork