IK Prize: Recognition Trailer

Microsoft is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more.

We are delighted to be working with Microsoft to present IK Prize 2016. The IK Prize is an annual competition named in memory of the philanthropist Irene Kreitman and initiated by The Porter Foundation which celebrates digital creativity in all its forms. The Prize is presented by Tate to a team, company or individual for an original idea that uses the power of digital technology to connect Tate’s collection of 500 years of British Art to a wider audience. In addition to their generous support of the prize, Microsoft are also offering consultancy and technical support to the nominees and the winner as they develop their projects.

In 2016 we challenged digital creatives to use a form of artificial intelligence to explore, investigate or ‘understand’ British art in the Tate collection. The successful individual, team or company receives a £15,000 prize plus a further £90,000 to turn their idea into a reality in early autumn 2016. Find out more about the IK Prize 2016, including news on the shortlisted and winning projects.

Kerstin Mogull, Managing Director, Tate said: ‘Every year we look forward to the creativity and innovation displayed in the entries for the IK Prize. It is one of the highlights of the digital calendar for Tate. We are delighted Microsoft is partnering with us on this now well-established prize for the first time, taking it into a new era.’

Jeff Hansen, General Manager, Microsoft said: ‘We are incredibly honoured and excited to partner with a globally relevant and influential institution such as Tate on their IK Prize. Microsoft is a leader in this year’s theme of artificial intelligence and we cannot wait to see how AI technology will help empower people to experience and enjoy Tate’s collections further.’

The IK Prize 2016 was awarded to Fabrica for their project Recognition. Recognition is an artificial intelligence trained to search Tate’s online collection of British art, comparing works of art with up-to-the-minute photojournalism, encouraging us to look at the art of the past through the lens of the world today. Over three months Recognition will produce an ever-expanding virtual gallery online and visitors can step into the mind of the A.I in an installation at Tate Britain.

Microsoft logo