Tate Etc

Tate Etc. Issue 9: Spring 2007

You might have noticed that in each issue we choose a different headline typeface.

Our designers have revitalised typographic classics, such as Paul Renner’s ‘Futura Black’ (1929), Roger Excoffon’s ‘Banco’ (1952) and Herb Lubalin’s ‘Serif Gothic’ (1972). In this issue we are using Stephenson Blake’s ‘Sans Serif Shaded’, a 1948 revival of a design first engraved in 1839 by the English type founder William Thorowgood, and subsequently used in various ways, from commercial signwriting to books.

Nowadays typefaces have expanded far beyond the designer’s toolbox. Artists as wide-ranging as Kurt Schwitters, Ed Ruscha, Lawrence Weiner, Christopher Wool and On Kawara have all incorporated the aesthetics of type into their art.

With best regards,

Bice Curiger and Simon Grant

In this Issue